T-MOBILE CASE

CASE T-MOBILE NETHERLANDS

EMOTION BASED OPTIMIZATIONS


By adding Braingineers’ emotion analytics to their conversion optimization procedure, T-Mobile saw a spectacular growth in conversion and in efficiency in their optimization cycles.

+25%

Succesful A/B-tests

+17%

Conversion increase per A/B-test

+101%

1-Year total conversion increase

Conversion optimization

T-Mobile analyzes frustration points on their website to decrease dropout and increase conversion rates throughout the website.

UX optimization

T-Mobile focuses on decreasing frustration points for their visitors, which will increase loyalty to your website.

Backlog priority

T-Mobile uses the objective data to prioritize backlog in most efficient way, and based on actual emotion data.

Watch video (in Dutch)

Watch the full presentation of this case. Presented by founder Roderick, together with Paul Verduin from T-Mobile.

Ready to try yourself?


Try now