Using the latest technologies (eye-tracking in combination with neuro-measurements (EEG) and AI), we dig deeper into the brain and gain insight into the subconscious emotional experiences of users and customers.

Our focus is to map bottlenecks on our clients websites. Braingineers invented the neuro usability method, which is based on complementing frustration points with user feedback, and therefore eliminating the problem of subjectivity in user data. Braingineers offers this methodology packaged in the world’s first emotion analytics platform: Brainpeek. These insights result in award winning website optimizations, conversion increases, and improve our clients A/B testing success ratio.